FAMILIES

Families — Smart College and Education Planning | Main Street Asset Management

Secure your family’s financial future with personalized college savings, 529 plans, and tax-advantaged investment strategies. Start early, plan smarter.

A family meeting with a financial advisor to discuss college savings options.

Education Planning for Families

Planning for your child’s education is one of the most meaningful and impactful financial choices you can make. With college and tuition costs continuing to rise, having a clear, long-term strategy is essential for protecting your family’s future. Families who begin early—whether saving for preschool, private school, undergraduate studies, or advanced degrees—gain the strongest financial advantage.

Our advisors work closely with you to understand your goals, budget, and investment timeline, so we can design a personalized education funding plan that grows with your child. From selecting the right savings vehicles to optimizing tax benefits and balancing other financial priorities, we help make higher education both achievable and affordable.

With the right plan in place, you can give your child the freedom to pursue their dreams—without the stress of overwhelming student debt.

HOW WE HELP

Financial advisor explaining tax-advantaged education savings strategies to a family.

TRADITIONAL SAVINGS METHODS

Not all savings plans are created equal. Many families begin with traditional options such as:

Savings accounts, CDs, or money market funds for safety and accessibility
Municipal bonds or U.S. Treasury securities for tax-efficient growth
Mutual funds for long-term compounding potential

Our advisors help you balance growth and safety — gradually shifting your investments to more stable options as your child approaches college age.

TAX ADVANTAGED METHODS

To encourage early education planning, federal tax laws offer several tax-advantaged options. Choosing the right one depends on your goals, income, and state of residence. Our advisors can help you evaluate the best mix of these plans for your situation.

IRC SEC. 529 QUALIFIED TUITION PLANS

529 Plans are among the most popular ways to save for college — offering tax-free growth and tax-free withdrawals when used for qualified education expenses.

Two main options exist:

Prepaid Tuition Plans — Purchase credits at today’s rates for future tuition costs.
College Savings Plans — Contribute to investment accounts with flexible options like mutual funds or money market funds.

Before investing, it’s important to review plan details, fees, and your state’s tax benefits. We guide families in selecting and managing 529 Plans that align with their goals while maximizing potential returns and minimizing risks.

Parents opening a Coverdell Education Savings Account for their child.

COVERDELL EDUCATION SAVINGS PLAN

Coverdell ESAs allow up to $2,000 in annual contributions per child, with tax-free withdrawals for qualified education expenses. They’re ideal for families who want flexibility — covering not just college tuition but also elementary and secondary school costs.

U.S. SAVINGS BONDS

Series EE and I U.S. Savings Bonds are another conservative way to save for education. When redeemed for qualified education expenses or contributed to a 529 plan, their interest can be excluded from income taxes.

FINANCIAL AID

Saving for college can affect your child’s eligibility for financial aid. Generally, assets owned by parents are treated more favorably than those owned directly by the child. We help you structure your savings plan to optimize both growth and financial aid eligibility — balancing today’s opportunities with tomorrow’s needs.